About The Social Selling Vault
The Social Selling Value helps product-based businesses launch compliant, operational TikTok Shop storefronts.
Carol's Background
The Social Selling Vault was founded by Carol Sullivan, an experienced e-commerce operator with a deep background in product development, sourcing, and online marketplace operations.
CAROL'S EXPERIENCE:
Carol brings more than two decades of experience in product-based businesses, including:
● Hosted dozens of webinars and worked with dozens of sellers on TikTok Shop
● Over 20 years in product development and factory sourcing
● Amazon seller since 2013
● Extensive experience in wholesale and online retail operations
TikTok Shop Experience
In addition to consulting work, Carol is also an active TikTok Shop affiliate generating consistent
six-figure monthly sales.
This hands-on experience provides insight into how products appear to creators and what types of listings
perform well on the platform.
This dual perspective helps brands launch storefronts that are not only operationally sound, but also
positioned for potential creator-driven promotion.
Our Philosophy
Launching on TikTok Shop should not be confusing.
The Social Selling Vault focuses on helping businesses establish their storefront correctly from the beginning so they can focus on what matters most: selling their products.